About Us
About us
Hi we're Kirsty and Imogen and we're an Auntie and Niece combo who started Endless Rainbows in 2022 almost by mistake. We also let Aaron (Immi's Dad) in on the fun from time to time!
A wildly independant Immi wanted to make everyone personalised Christmas presents, so a collection of handwritten hoodies later we found something we loved doing together and just like that we've never really stopped designing things.
We often get asked how we settled on the name, it wasn't easy but as
it presented itself, we knew it was the one. As with everything there is a story! 'There will always be Rainbows..." struck us as a brightly coloured rainbow shone in the sky after a short storm and the thought that something so beautiful happens after a dull or drizzly time sat really well with our desire to keep making happy and positive items. So the rainbow that would always be there became an Endless Rainbow, something continuous and ever lasting. Because even when things feel a little stormy if you look hard enough something very pretty can appear.
Don't be fooled by the littler part of this partnership, Immi is very much in control which we're trying to embrace as much as possible given our core is happy clothing for children her opinion definitely matters. Whilst Kirsty and Immis Dad Aaron take on the bulk of the design work, and are supported by a much wider circle of solid encouragers, Immi very much influences our direction and doesn't hide when she doesn't like something. Trust us, there's been many a design not make it past the turned up nose reaction! She's a force to be reckoned with, a superstar in the making and Endless Rainbows is for her. Something she can grow in the future whilst learning lots now.
Thank you for joining us on this journey, and an even bigger thank you to those who have driven us to make our personal loves very public, we promise that you'll find a peppering of acknowledgments to you hidden in our designs.
We hope you find your piece of happy with us because whatever storm may arrive, keep looking to the skies because there will always be rainbows. Love Kirsty, Imogen and Aaron too!